Admittedly, there were plausible reasons given for this, but I felt that ultimately, the reason why Pixar gives personal credit to their movie contributors, while Apple does not do the same for its engineers, is that our industry is not unionized.
I think this has deep roots in American individualistic philosophy, and it's an example of how damaging it can be.
Steve Jobs was the CEO of Apple. And...
“A CEO does only three things. Sets the overall vision and strategy of the company and communicates it to all stakeholders. Recruits, hires, and retains the very best talent for the company. Makes sure there is always enough cash in the bank.” (from Fred Wilson, Venture Capitalist icon, requoting something he was taught early in his professional career)
Jobs showed that he was able to do all three of these things extremely well, arguably better any other CEO of our time. He did communicate a vision and strategy [#1], and he used that vision and strategy to recruit the very best talent for Apple [#2], people better than Jobs himself was at getting done what needed to be done (i.e., the people you lament "will die unknown"). His ability to do both those things - and to make sure that everyone performed and delivered in line with the vision [#!, again] - is why Apple is projected to have $90+BILLION in cash reserves at the end of the year [#3], climbed from $10/share to $400/share, and is the highest valued tech company in the world.
Remember, too that history reinforces that technical ability minus a clear vision and strong leadership doesn't produce Mac OS X/iOS, MacBook Airs, iPods, iPhones or iPads. They produce Pink/Taligent, 20th Anniversary Macs, Newtons, MacTVs and Pippins. And a company that loses its leadership position, is valued at $10/share, and comes within sight of bankruptcy.
He made our contributions possible.
I just wish there was some other way to go about things than for, basically, impressionable technical types to be manipulated into doing work for narcissists.
Maybe the problem is, again, education. School generally doesn't prepare you to be a good salesman, which is unfortunate because that's the only kind of skill you need to actually get ahead in the real world.
a retweet (not me). but, it struck a chord with me.
Saying Jobs was /just/ a salesman is beyond incorrect.
But on a deeper level: making a useful widget is one thing, succeeding at convincing the world that they need it is quite another.
ideas are nice, products are better, but Jobs could execute like none-other
Normal people don't have knowledge about scientists or engineers in our field that helped changed the world. It is partly sad, as they do know about the crackheads that appear on MTV, and I would bet it would be major news if Britney Spears would die.
Personally I am not offended that Steve Jobs is getting so much attention. At least here's someone that we can partly identify with, here's someone that did bring real value and who's death does reach normal people.
And I don't know how much has Steve changed my life with the work he did on Apple, but he definitely changed my life with his speech at Standford, which I watched on Youtube from hundreds of miles away from where it happened, on an iPod Touch.
Also, why do we have to dillute our opinion on people and reduce them to the stereotypes? Is it something we do just to feel better?
Saying that Steve Jobs was just a salesman is as incorrect as saying that Edsger Dijkstra was just an arrogant man. I'm sorry, but both were MUCH more than that.
Or it's simply that salesmen are more popular as it's them who bring the results of scientists' work to lives of millions.