>To Avakian, it's simply an expected growing pain. Cooler Screens plans to educate >customers about the digital displays and launch features like voice recognition, >so shoppers can ask about prices or item locations.
So unintuitive and user-hostile that you have to "educate" customers about them.
How the heck did they make this deal with Walgreen when it is obviously bad?
I'm going to assume they got a bunch of VC money with a pitch of "we found a space that doesn't have ads on it yet, and we can fix that". And now they're paying more than the value of the ads to Walgreens. They'll probably raise another round of funding off the "success" of this contract, and then bail.
This fridge door is a bad idea whether it works or not.
Yep exactly. In the big chain supermarket near me they continually play their brand jingle, along with ads for themselves. The jingle is repetitive and simple, just 7 notes that match the syllables of the "lyrics" - a tedious line about fresh food.
I'm already there buying stuff, so can only guess their tactic of spamming the store with their jingle, is based on some theory of reinforcement.
I've also noticed a news radio program I sometimes listen to, is now taking more breaks to advertise themselves. Not programs or content, but just how good they think they are in general, and how trustworthy they are. It's self-congratulatory cringe. The person who decides if they're trustworthy is me, the listener, not them telling me over and over that I should trust them.
Touting a particular feature is generally a sign that you don't actually have that feature.
Food advertised as healthy ("now with 10 vitamins and minerals!") is probably junk food masquerading as healthy. The tomatoes and broccoli in the produce section, on the other hand, have no advertising but you know they're healthy.
Along those same lines, if I have to tell you how trustworthy I am, you should take everything I say with a grain of salt. IMHO you need to find a new (better) favorite news source.