This is at least profiling or a discriminatory style of policing. They go to areas that have "those people" (whatever that means for this context) and do their policing there, avoiding the rich & powerful.
It's also a digital strip search in the street. If this is a valid style of policing, why not just digitally search everyone's phones NSA-style? Could it be that NSA-style wouldn't be discriminatory enough (a rich person might get caught)? Could it be that the psychological effects on the policed population are one of the motivations?
Individual privacy, to start. The concept of probable cause to search someone is a concept found in most modern governments. Your communications to other parties privately are none of the government's business. It's an authoritarian measure that assumes guilt without suspicion. As others say, it will often have a racial or cultural component too, and at the very least a class one. People that look and act like the police would tend to be less subject to searches.