It seems that Ward is looking for a pattern in the code and context of the web, the same way that Michelangelo was searched for the sculpture in the stone.

"Every block of stone has a statue inside it and it is the task of the sculptor to discover it”. [1]

It also seems to me that he is keeping the Law of Demeter [2] in mind as well.

It's a beautiful way to be! Bravo Mr. Cunningham!

[1] http://www.michelangelo-gallery.com/quotes.aspx [2] http://en.wikipedia.org/wiki/Law_of_Demeter