Every human interaction? No, it won't be regulated.
(Almost) every human interaction between a company and an actual human? In most cases, yes please.
(Almost) every human interaction between a company and an actual human? In most cases, yes please.
EDIT: to be clearer, what if this is to hinder competition? This seems like it would affect small companies disproportionally more than big ones, since small ones will not have a formalized pay system (and probably shouldn't, since value produced is way less obvious).
And every time it's bullshit.