I'm not really excited about the prospect of alternate App Store or sideloading. The thing that irritates me about the whole thing however is I feel like we wouldn't be in this position with imminent regulation incoming if Apple executives had not been so stubborn and greedy with App Store policies and completely deaf to developer and user feedback. With some give and take we could have made it work with the App Store but Apple dug their heels in and doubled down on their outdated stance.