Some EMMs are excited to leverage Expressive Bidding to quote more size with less risk. For example, I'll bid 200 shares of XYZ @ $10.00 XOR {1,000 shares ABC @ $9.99, -500 shares (beta hedge) DEF @ 19.98}.

Folks also plan on using Expressive Bidding to enter other business lines that high startup costs or low margin (ex ongoing technology costs) previously kept them out of.