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"Sony panicked and bought a company that has one franchise (Destiny)."

If you think Sony turned around and bought Bungie in the 2 weeks since the Acti-Blizz acquisition was announced, I dunno what to tell you.

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On the flip side, it's highly unlikely that Sony didn't know talks were ongoing for ActiBlizz, and may even have been offered a chance at the same.

I don't think Sony could afford Activision. Its own market cap is 133b$ USD, which is a lot, but it would still have ended up being a very high-risk buy/merger. I'd be surprised if they ever had any acquisition talks. Activision is so big that only titans like MSFT could afford to buy them outright.

Xbox is still behind Sony on the multimedia market. Don't underestimate sony.

Still, buying a company that's half your size is quite a chunk. And Activision is anything but a save purchase with the recent scandals. I highly doubt Sony would take such a risk.

Definitely. Especially considering they had (timed) exclusivity of all COD content for years.

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