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Twitch started out as Justin.TV, where Justin Kan wore a camera on his head 24/7 and livestreamed the results.

Then they expanded to a small handful of streamers, then anybody could stream, but it never really took off and they were running out of runway.

Then they noticed that the one area growing faster than any other was videogame streaming, and rebuilt the whole company around that.

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Years later a guy named Ice Poseidon took advantage of the fact that Pokemon Go required you to walk around outside to play to do irl streaming, and the deluge of streamers trying to get around the videogame requirement caused them to pivot back to allowing non-videogame streams.

How could I miss that? Added Twitch to the list. Thanks!

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