"They currently are making ridiculous amounts of money and you think they're going to risk all of that to know trivial details about you?"I hear this argument for the unlikelihood of corporate malfeasance all the time.
But look all throughout history and you'll see countless examples of very rich and powerful people and corporations taking extreme risks, including doing massively illegal things or risking consumer outrage and loss of good will.
It doesn't help that the real-world consequences of such acts are often just slaps on the wrist, no matter how illegal/immoral/reputation-trashing the acts might be. Very rarely do the rich and powerful suffer severe personal consequences... usually they can buy their way out or exit with a big bonus and just get hired somewhere else that's happy to turn a blind eye to their past (or might even prefer to work with sleazy/corrupt types)... and the public's memory is short.