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IE9 & 10 are a huge leap from IE8 but as a web developer, IE10 compares more to Firefox 3.6 in number of features: http://caniuse.com/#compare=y&b1=ie+10&b2=firefox+3.... (of course, counting features is not an accurate way to compare browsers but the point still remains).

Yes, but in the words of HP: "The tablet effect is real." Windows devices are no longer going to have a lion's share of devices used for web browsing.

Part of me feels like that in order to bring people back, they need to change the name. IE has had such an awful reputation for the last decade or so.

1. I think that awful reputation is with a tiny fraction of the population.

2. I do not have data to back it up, but I would think over half of all IE users do not know it is called Internet Explorer. So, changing the name would not make a difference. Significantly changing the icon, on the other hand, would be a help desk's worst nightmare.