I wonder if the author could shed some light on the reasons for this technical choice though, because my back-of-the-envelope calculations just don't end up with this kind of tech.
The Generac is about $13000 excluding install. A Tesla Powerwall+ $11500 installed without subsidies.
The electric power consumption at our place is under 5.5 kWh per day on average, with very few peaks. Slightly less than average for Belgium, but not by a lot. I realise residential power consumption may be higher in the US, but probably not by an order of magnitude.
A popular home battery, the Tesla Powerwall does 13.5 kWh. That's 2.5 days already without any solar. Add enough solar and you've got basicly unlimited backup. In a single family home with a garage, one can also easily add vehicle to grid for extra emergency storage.
Friendlier to the environment, lower maintenance, cheaper. Unless one consumes over 7 kW continuous or 10 kW peak in an emergency situation.