I feel like (especially on the Internet) it's pretty easy to deliberately mislead, and then when people call out a statement as BS, it turns into this game of "But see, screens are parts, a screwdriver is a tool!" Yes, I understand Apple is not technically lying here, but they are deliberately misrepresenting the repairability of their products.
It's almost like that game kids play of "I'm not touching you, I'm not touching you" when they sit half an inch from their siblings to annoy them.