Apple announces Self Service Repair
apple.com
apple.com
Anybody saying this is a response to recent anti-trust headlines doesn't understand how a company the size of Apple works. When an announcement like this is made, it means this program has been in the works for YEARS.
My guess, this is all part of Apple's slow shift towards a recurring revenue services model, and a better integration of customer & business incentives.
It used to be, the worst thing that could happen to Apple was the customer stops upgrading their phone.
But now, when the revenue growth is coming from services instead of hardware, it doesn't pay to piss off customers by making them buy a new phone a year early because the battery died.
The worst thing that can happen now under this new business model is the customer leaves the ecosystem or buys less services because they aren't happy with the hardware.
Hence why you're seeing Apple do things they never would have before. Capitulating on the MacBook Pro and rolling back on the Touch Bar, opening up to more repairability, etc. etc.
The reason I think that, is that Apple devices have always been repairable! By Apple. No one needed to “buy a new phone a year early because the battery died” if they were willing to hand their phone and $99 to Apple. I got the battery repaired in 2 different iPhones and it worked great (and was less expensive and wasteful than a whole new phone). I also got the screen repaired on one of those phones.
So look at what is new here. It’s not “an iPhone can be repaired.” What is new is that Apple will help me do the repair myself.
And then within 2 days I put a deep scratch in the screen.
That's my point. The customers shouted, and Apple actually listened this time. And this has been happening more lately. Why?
It's because an exec at "old" Apple would say: "sure, the customers want to be able to repair easily, but won't this hurt our revenue growth and my bonus next year? What if they stop upgrading hardware as often?"
An exec at "new" Apple is now incentivized to think: "well, even if they keep their hardware longer, it doesn't matter. Because the customer will still be in the ecosystem and we can get them to spend more via Apple Pay, iCloud, Apple TV+, News+, Advertising, App Store, etc. etc. and all these new services!"
I don’t really think that this was a direct reaction to customer demands but a forced hand with good spin.
Independent repair shops: Apple won't sell us parts so you have to pay them $69 for a repair we could do for $49 or you could do yourself for $20 because it's really $20 in parts and $29 in labor.
Apple: Okay, here's the part you wanted, you can have it for $59 or have us do it for $69. No need for any new laws.
It's especially safe for Apple because Joe Q Public is not going to even remotely think about DIY'ing this, and they get to charge a price that assures they don't lose money on it. The parts are cheap, the instructions are cheap. It's the labor that is what is expensive.
I honestly think it was closer to "the customers will screw up the repair, burn down their house and then for two weeks the headlines will be about iPhones torching poodles." Between right-to-repair laws and the proliferation of unlicensed repair shops, however, their hand was forced.
This is the latest example and they have had previous lawsuits before about intentionally throttling devices which leads to people buying the latest devices.
Their earnings reports depend on volume of iPhone sales, so the incentive exists to push for more.
> I've never seen them as a revenue growth chasing business
Apple is always chasing revenue growth. They're notorious for it. Most businesses are..
This just links to a manifest.json
As the battery ages, internal resistance goes up, leading to voltage sags under high CPU usage, which is called "brownout." By lowering the maximum CPU frequency when they detect voltage sagging, Apple prevents the device from crashing or randomly rebooting. The iPhone gets slower, but it keeps working, and replacing the battery restores it to full speed.
It allows you to use an iPhone without replacing the battery significantly longer than you would be able to otherwise. It was customer and environmentally friendly.
Chasing revenue growth, indeed.
Oh, and by the way, this is what I'm typing this reply to you on: https://i.imgur.com/ShDwshe.png
At the time I bought this computer - now eight years ago - one of the reasons I bought it was because the battery was a new type that was rated to have 80% or better capacity after 1500 cycles. It exceeded that, by the way, handily.
About the only laptop that could manage similar battery durability would be a Thinkpad, with its min/max battery charging controls.
If this was done out of nefarious reasons, don't you think doing nothing (devices switching off when the battery degrades) would have driven more sales of new devices?
Also it’s not accurate to say these are things Apple would never do before. I have an Apple MacBook Pro from 2009 and it was quite intentionally designed for users to upgrade and repair. And that was when they were much more purely a hardware company, with little services revenue or goals.
I just don’t see the overarching narrative that you do.
Only for the battery.
Failure rates on the memory and hard drive components were far higher than we have today. And it didn't benefit Apple at that time to be soldering them to the logic board since thinness wasn't a concern i.e. due to the DVD drive dictating size.
I read this as Jeff is on the supporting side and pushed for it within Apple. ( Which is inline with Post Steve Jobs PR pattern ) And Despite both Jeff and Tim Cook joining at about the same time and both in operation. Jeff and Tim Cook has a very different personality. At least Jeff has a product mind set.
Doesn't mean its wasn't spurred by right-to-repair movement. Its not like Apple was blindsided by it.
> But now, when the revenue growth is coming from services instead of hardware, it doesn't pay to piss off customers by making them buy a new phone a year early because the battery died.
I don't agree. Apples model has always been to produce sleek hardware, with every new release causing lines in front of physical stores. Nothing has changed since then. Furthermore, the repair through Apple services was always somehwhat of a money grab, with occurrences of pricey repairs and not-needed services.
It be interesting to see what the pricing on these kits are. Since Apple has been rolling out hardware with id, that prevents it from working with non authorized hardware, it almost seems like its trying to put the 3d party repair shops out of business, and this is just filling the void while fulfilling right-to-repair requirements.
The "broken" four years of Apple laptops (2016 to 2019) were quite a bit more frustrating to users.
- The keyboard was prone to failure at entering text - "You Had One Job!" This was an amazingly bad reversion to... I don't even know when, actually. People love and hate various styles of laptop keyboards, but it was exceedingly rare to hear that a keyboard fundamentally didn't function as a keyboard after some time of use. Ive's (I assume, given his known preferences) pursuit of Thin Uber Alles led to a fundamentally broken keyboard. Ok, not a huge issue if the keyboard is a cheap and easy fix, but...
- The keyboard was so integrated into the top case that the whole thing was unrepairable without literally replacing the whole top case, track pad, battery, etc. IIRC it was around $700 out of warranty, and while Apple kept extending out the keyboard repair issue window for a while, it doesn't change the fact that it was both disruptive for users and, apparently, quite expensive to Apple.
When I got a lightly used mid-2015 MBP in 2018 or so (oddly, the base model was still being made quite a while after it had been "replaced" in the consumer lineup), I figured it would be my last Apple laptop, because the replacements were clearly broken, and after three or four years of it, it was clear that the direction was set, and that you were typing on it wrong, or something of the sort.
I'm exceedingly glad to see that with the departure of Ive, some engineering sanity has returned to Apple, and the freshly redesigned M1 {Max,Pro} laptops seem to be a reversion to "That Which Works." A more standard keyboard actuation, and actual ports on the side. Woah...
Unfortunately, that said, I'm no longer using Apple products at the moment because the whole CSAM thing, on top of bowing to China regarding iCloud, and the questionable labor ethics involved have driven me off. I'm glad to see they're addressing repairability and such, but it was painful enough to rip myself free of that ecosystem (I'm currently using a Flip IV phone, a PineBook Pro, and some Kobos as my general use hardware - yes, they all have a lot of sharp edges) that I don't want to really dive back in unless I'm confident I won't have to exit it again in the near future. With the on-device scanning, in particular, "Well... we're delaying it... for a while..." is a very different claim from "Yeah, sorry, that was a bad idea and we're not going to do it." The second would be useful, the first implies that they're waiting until either a few more issues are resolved, or until people simply forget about the objections. Or it could imply that they're planning on the second, but just don't want to say it for some reason. I have no way of knowing.
It's been interesting, though. I so very badly want one of the M1 Max laptops, as it's literally everything I was looking for in a laptop, just... anymore, I'm too hesitant about Apple to actually buy one. And the alternatives for little ARM laptops all mostly suck... oh well. I didn't need to do high performance compute anyway.
I swear my Pinebook Pro has drawn more blood than any other computer device I've ever opened. You'd think I'd learn to be more careful after the third time the bottom shell sliced my finger open.
You can have working deep sleep, or audio that resumes after sleep. I've got a kernel patch that improves the state of that (the audio codec literally has no sleep/wake function in the 5.7/5.8 kernel), but I haven't applied it to the 5.8 kernel I run, so audio is... just broken.
Wifi works. Except when it doesn't. There's an issue with the firmware involving country codes and some 5Ghz frequencies, and I've not had the patience to track it down. Sometimes after sleep, wifi is just gone until a reboot.
The Kobos are fine, other than some random lag and reboots if you ask them to do too much. Large PDFs will choke an Aura badly.
The Flip IV... works, mostly, if you're not too picky, and don't care about things like seeing who all is in a group text. It's not unusable, but neither is it nice.
Etc.
The PBP has some legitimately sharp edges physically, though, too.
Then why change something which is not broken? Why put an inferior keyboard when you already have a good keyboard?
Apple has always tried to improve computing. I've had MacBooks from the nineties and the keyboards on those are large and heavy. Is that where they should have stop with laptop design?
All it did was to increase Apple's repair cost because they had to support repairing these keyboards for many years.
> Apple has always tried to improve computing.
Then why go backwards with a bad keyboard, removing the Escape Key etc. Apple is not a scrappy startup where they don't have a team to test and give feedback.
It's likely they have many pro-consumer and anti-consumer initiatives in the works at any given time. Public opinion can still impact whether those initiatives get accelerated or delayed.
edit to add: Security focus and end-to-end control are what the Apple ecosystem is built on. If the results of the trial with Epic go poorly for them, they still have all these features that make their ecosystem a good choice for paranoid/security conscious enterprises. If they get enough of those on the platform, then they have lots of companies depending on that security to back them up when Apple highlights their walled garden approach as a feature.
https://support.apple.com/self-servicing-account-program
That's not new and the requirements for participation haven't changed. Minimums are 1,000 Apple devices in the org and 25 repairs per year minimum, only service equipment your organization owns, and a line of credit to pay. Next day shipping of parts (subject to availability).
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To the extent that this new program fills a gap, it's for small organizations that want to do in-house repairs for their stuff, or at least have the option of doing it (and doing it with legitimate parts).
This. I dont know how many times this needs to be repeated before we could stamp out that narrative Apple is doing it for Fortune 500.
Apple knows it has been skirting the line and likely has many programs in place to deploy if and when the time is right.
I know how companies of this size work. When they have regulatory/pr/legal risk, they can move really fast for their size. Don’t know if that’s the case here, but given it only covers subset of parts of few latest models, limited to USA initially, and will likely take a few years to properly expand, it could totally be rushed in timeline of under a year.
There's zero reason they would need years to come out with this self-repair announcement, when all it is right now, is a blog post, announcing something that'll come out "in 2022".
Apple will want to scale this from the web or from on-device apps. Previously we've seen that Apple is detecting each part by serial number, so even mixing genuine parts disable a lot of features [1]. So, now it becomes clear part of their reason: If they can detect all the genuine parts, they can ship for self repair and it will work for the intended customer and not for other devices. This reduces chances of cloning, theft and scams, while guaranteeing quality (and guaranteeing their revenue on replaced parts too).
IMO, yes, it would require years for them to announce this. There is all the checkout part, they would need to issue the right part with the correct serial number to the exact customer and charge taxes accordingly. All this logistics is centered on software Apple has a bad reputation at best, and very slow process of development from what is seems from the outside.
Woah what? Having a 10TB+ media library with Apple what are you talking about? They use both AWS and GCP to host their services. So again, what?!?
For reference, I’m a few months into downloading my library to some spindle drives, and haven’t had a hiccup yet.
It's not a legend. Apple even mentioned the switch to glass in a press release at the time [1]. The original prototype iPhone shown at the announcement event had a plastic screen, but the version that shipped 6 months later had glass:
[1] https://www.apple.com/newsroom/2007/06/18iPhone-Delivers-Up-...
The same John Gruber claims $159 AirPod were sold at near cost. Which leads to a whole world of misinformation passed along as fact in all AirPod discussions.
He may get a few things right in terms of design and software. But seriously his creditability in terms of hardware and supply chain is practically zero.
And no, camera or lens dont get get finalized 2-3 years before the phone comes out.
But I agree it absolutely does not need years. And if anyone has been following Apple for a long period of time should know this PR means it wasn't prepared for YEARS. Not to mention they are basically opening up their repair programme from 3rd party to end users. The only thing that take time rather than a flip of a switch is user instruction and legal clearing.
The only curious thing is why OPs comment is so far up. Do people really want to believe that story so bad?
Apple prepared self repair already a long time ago, just in case they would lose money because of legislation ( because it would hurt sales of it becomes law = a business risk)
Upcoming legislation in Europe and UK. On 17th of June it was filed in Congress and voila.
There it is.
Eg similar. Office on Mac/Android was the exact same thing. Released under the current CEO, but created under Ballmer.
Or doesn't understand new regulatory threats from Right-To-Repair, which already has at least one state that is moving to legalize full R2R (MA).
I agree with the rest though, that this can just be a new revenue stream for them.
I don't think so. Repairability is already something they have to consider because their stores conduct repairs. They ship tools and replacement parts to stores and to thousands of Authorized Service Providers already. And they already make manuals, tutorial videos, and repair guides available.
They also provide all the tools and repair resources (including software) to large companies and institutions - which is why universities can repair students' MacBooks on campus, and why companies can have an internal IT help desk that can perform repairs.
Adapting this for self-service is just a question of sorting out the legalities around warranty and liability - but their terms and conditions are so broad that it couldn't have been too difficult. And it's not too time-consuming for them to film a new tutorial video for display, battery, and camera replacements aimed at DIYers - perhaps their existing videos are already sufficient for this.
This is absolutely in response to antitrust and environmental criticism.
"Apple spokesperson Nick Leahy told The Verge that the program 'has been in development for well over a year'."[0]
[0]https://www.theverge.com/2021/11/17/22787336/apple-right-to-...
Development can mean anything from actually addig SKUs to the webshop to talking about expansion of the service network...
It is called a spin? Or you could call that a lie.
If you count the programme started when they were opening up to 3rd party repair it is well over a year.
That is the same as Apple ( or specifically Tim Cook ) spoke on record, under oath, in court, that their 15% App Store Small Business Services discount idea started well before the trial.
And Apple has been caught many times doing this. From Qualcomm trial to IMG PowerVR Trial. Either lying by omission or spinning.
Not sure how accurate it is but there was definitely pressure on Apple to make changes.
They can perfectly build the program and keep it on hold/maintenance internally, and when the threat of legal action/bad brand image arrives, launch it.
Setting up distribution for this alone via an already-established 3PL multiuser facility will take 6-8 months if you include all the contract negotiations (and do them for all regions simultaneously). That's of course assuming you can't squeeze it in your existing facility - and that you go down the 3PL route (if you are setting it up yourself and don't have space in an existing facility it will take longer).
And that's just distribution, it doesn't include all the work that has to go into 'consumerizing' all the parts (i.e. presumably they need to come with proper packaging, instructions, disclaimers etc).
The people claiming that this can be done (well) in a few weeks have clearly never worked in ops or supply chain development.
> presumably they need to come with proper packaging, instructions, disclaimers etc.
This will be the same as current Apple Authorized Service Provider. Except for a few parts which has MOQ.
>The people claiming that this can be done (well) in a few weeks
People are only claiming this isn't prepared in years. Not to mention it only begins launching in early 2022. It is basically building on top of what they announced in 2019, and later expanded or updated in 2020. The biggest obstacles for Apple is likely legal clearance.
> ... Leahy declined to say whether the timing of the announcement was influenced by shareholder pressure." Activist shareholders believe that it was. “The timing is definitely no coincidence,” says Annalisa Tarizzo, an advocate with Green Century, the mutual fund company that filed the right-to-repair resolution with Apple in September. As a result of today’s announcement, Green Century is withdrawing its resolution, which asked Apple to “reverse its anti repair practices” and evaluate the benefits of making parts and tools more available to consumers.
> ... something Apple has long argued is too dangerous for individuals to do.
Source:The shareholder fight that forced Apple’s hand on repair rights - ‘The timing is definitely no coincidence,’ says shareholder group - https://www.theverge.com/2021/11/17/22787336/apple-right-to-...
How can it be more repairability when the hardware itself is unrepairable by an average individual who could repair most other electronics?
This seems more like an attempt to shoot down 'parts whitelist' criticisms while telling 'You aren't technically capable to repair our devices' to anyone asking for more user repairable devices.
They don't need to task thousands of people for this, just a small internal team. It's no different than a highly focused startup, except with the resources and connections of the parent company to ensure they don't fail.
And as far as this announcement goes, there's very little tangible changes. It's mostly saying that even more things will eventually be announced in the future.
In 10 years people are going to look back on all this terrible art and wonder what the hell every tech company was thinking.
There's even a subreddit dedicated to hating the Alegria trend: https://www.reddit.com/r/fuckalegriaart/top/?t=all
It's analogous to how engineers across the english-speaking world simultaneously began using Docker or Hadoop or whatever. "Network effects".
It's popular because 1) it's cheap and easy to produce since it doesn't take much talent 2) it's easily vectorized and resizable 3) its color pallet and disproportionate human forms are supposed to make it feel universal.
Google copied Facebook, then a bunch of companies copied Google. And now finally Apple is onboard too. It's not a good look for Apple, which usually tries to create design trends, not follow them.
So we went from having Homer Simpson universal-color emojis, to a pallet of specific-color emojis, to be more inclusive. And then switched from stock photos of diverse people, to Homer Simpson cartoons, to be more universal.
We're just making this all up from year to year, aren't we?
There was a lot of discourse about it at the time. https://www.fastcompany.com/3016256/are-emojis-racist
My mother worked as a photo-editor for a textbook publishing company many years ago and it was ridiculous how many meetings went into making sure they balanced the distribution of people that appeared in the books.
Everyone knows who the CEO and key executives are since they are visible at every product release.
It's not a literal take on the word faceless, there are faces, they're just not real. The real ones don't face you.
Buy a Mac, get it repaired, training etc. All in-store with an Apple employee.
No they don't. For a lot, sure. Most? No.
These people the interact with are part of the faceless attribute, they're usually pretty robotic interactions. But yes, they're a great part of Apple. To talk to a human.
>All in-store with an Apple employee.
They will usually say: "Okay let us take a look." and "Okay we took a look. You need a new X."
It's not the most faceless, but it is one of them. It's nearly impossible not to be faceless in this market.
Your description reminds me of another classic corporate clip-art style from the 90s, the infamous Microsoft "screen bean":
It's all about that fake outrage and fake pandering.
In the the 8 years that Adobe employed a similar style, starting in the mid 90s, it clearly managed to do so without even an inkling of diversity: http://splashscreens.sourceforge.net/acrobat.php Depending on the year you look at, the 90s version is less abstract than the current examples we're discussing here, but some years are actually more abstract. The lack of diversity is fairly clear to me regardless of that variation.
Of course, whenever we analyze abstract visuals, biases come into play. So maybe this read above is rooted in my own bias (either in favor of being able to make a point here, or in regards to how I believe a 90s corporation would portray "the business user"), but I think that's a stretch in most of these examples.
Unfortunately, they all seem to have elephantiasis instead.
i.e. not looking like people at all
I had viscerally negative reactions to those as a child. Nothing ever foreshadowed "this is not going to be fun" quite like those shirts & ties. Nor was it clear why one would need to juggle the world to open a text document. (Maybe it was all just a premonition about the malware that is CC.)
This is true for all things, which is why art and styles constantly change, and constantly repeat. Whatever they picked, that you would have been happy with, would have meet the same fate, and a younger you would have the same perspective of it as you do now.
It’s crazy to me that Reddit would be willing to go to that extreme to get people to download their app.
I was completely blindsided by this. I do regular laptop and smartphone repairs for friends and family and getting original parts often is difficult or even impossible. There are many scammers around that will sell "original OEM" i.e. cheap knock-off trash.
Ebay is OK-ish for second hand parts but sometimes you are just out of luck.
I'm pretty excited about this, to say the least.
Will be interesting to see if they roll support backwards or only provide the ability to fix from current devices onwards.
They can even still use the mechanism for theft-deterrence by checking whether the original phone is iCloud-locked before allowing you to associate the part with the target device.
Each piece will probably come with a unique QR-encoded serial code that will require activation online before it can be paired with the phone. Not really a rocket science.
This is never going to happen as long as touchid/faceid exist.
There's a security guide that talks more about what the threat model is and where exactly the encryption and trusted communications happen. https://support.apple.com/guide/security/touch-id-and-face-i...
If you believe that you are the target of such a threat actor, you probably aren't keeping much on your phone. I would assume that if you are under that kind of threat, you don't keep secrets on a device that isn't airgapped.
Via iFixIt:
> You’ll be able to buy parts and tools through the ‘Self Service Repair Online Store,’ where you’ll also have access to service manuals and some version of their repair-enabling software.
https://www.ifixit.com/News/55370/apple-diy-repair-program-p...
Wait until you see the price of parts. I am betting iPhone battery will be $30 to $50. i.e You save ~$20 compared to doing it at Apple Store.
Generally speaking Apple charge their repair parts at cost + their normal margin. Not saying this is bad, but people may have different perspective once they see it.
That said, my sincere hope is that this move doesn't dampen enthusiasm amongst people considering switching from Macbooks to Framework laptops. We desperately need a computer manufacturer that puts repairability at the core of their design process and Framework has made such a high quality start that it even with their first attempt it doesn't feel like a compromise!
If you care about really owning your device and being able to repair it take a close look at the caveats Apple may include in the actual details of this programme versus with Framework.
That's like five people. The real enthusiasm is amongst people waiting for their m1 macbook pros to be delivered.
I ask because it seems like those are two different customers.
The issue of hivemind thinking in forums is that it projects a uniform idea of what customers value while ignoring the obvious demographics. Apple gets a lot of scorn on here because their products suit an audience which differs quite a bit from the typical HN commenter.
If using this forum as an example, everyone wants a fully editable device, and wants every vendor to make such devices - but actually not buy from said vendors because they’re evil. I find this idea of people wanting to control the design of devices they’ll never buy to be such an interesting concept - that’s also why I don’t see the Framework buyer ever being allured to Apple’s laptops.
Following on from this I fully expect this move from Apple to be seen here as anything but a good thing: such as tokenism, part of a grand evil scheme, or similar conspiracy-level plan. This is in spite of a high-level view of Apple steadily expanding repair options over the last decade. Not to get philosophical, but it does have a Friedrich Nietzsche feel to it all: that apple’s actions don’t matter, they’ll always be construed into being a scheme.
or you could link to just one video which explains his position. Not everyone has time to watch 1000 videos.
E.g, We'll allow this, but you must (without exception) follow our procedures to the letter. I mean, AASP exists so they already have a framework for the Independent Repair Providers to adhere to as a way of enforcing QC among shops in a uniform way.
Seems like an area where creating a closed system would be advantageous...
Still waiting to see if Louis finds any problems though
Years back I replaced the battery on my iPhone (I tried to have Apple replace it ... it's a long, infuriating story). But I took it in for a charge port recall due to the port losing connection to the cable. It was completely unrelated issue but they wouldn't replace it under recall due to prior third party repairs. It's similar to Ford not replacing your recalled alternator because you replaced your radiator with a third party. In any case I haven't bought an iPhone since because of the frustration this experience left me with.
So this is definitely a positive step in the right direction but hopefully it doesn't end without amendments to their warranty and recall policies.
Unless, of course, a way to remotely verify no damage occurred to the device while repairing it existed, which isn’t the case.
And if Apple doesn't want to do the repair themselves under recall due to 3rd party repairs, sure, just send me the part and I'll do it. One part per phone. Just don't tell me to pound sand and eat the full cost of part+repair. Sounds straightforward, though perhaps there's something I'm missing.
So where do 99% of people go to get their phone repaired? The same places they were going before: Apple's overpriced and shitty repair shops, or independent repair shops that don't have access to genuine parts because Apple refuses to sell to them (and prevents suppliers from selling parts to anyone but them).
This announcement does nothing in the grand scheme of things, even if it is a marginal improvement over the previous situation. What I think is important to notice about this situation is that the only thing that caused Apple to take this (extremely tiny) pro-consumer and pro-environment step was regulatory pressure. They would not have done this on their own if it wasn't for the pressure put on by people like Louis Rossman.
The logical conclusion of course is that if we want Apple to stop destroying the planet and exploiting consumers while doing it, then we need to apply more pressure. Apple is going to do shit unless we force them to. (this can also be seen with their App store monopoly, where they reduced the fee a while back only after the pressure from lawmakers and Epic's lawsuit).
So you'd be able order a battery or screen and go to some place and they'd swap it. Edit: just noticed Rossmann has released a video suspecting pretty much the same.
I fully support right-to-repair but I despise that he's become the face of it.
A big one that comes to mind is his remarks on the PCKompaniet case where he continued to say that Apple was suing a mom and pop repair shop for doing third-party repairs that weren't authorized. Not only did Apple not sue them for doing repairs (they sued them for copyright infringement and counterfeiting) but people repeatedly showed Rossmann that the store owner had actually advertised the parts as "genuine OEM" parts on his website and had only changed that advertisement after his parts from China were seized (the page was archived by archive.org).
Another one was a story that was similar about parts being seized by Apple in the US (that actually, at one point, dealt with Rossmann directly as it was his order). Apple didn't seize anything, it was U.S. Customs that seized the parts because the import documentation didn't match and the batteries themselves had Apple logos on them and they contacted Apple to verify the authenticity of the parts. Rossmann continued to claim that Apple had seized the parts as retaliation and continued to claim that they were "original parts" despite actually coming from grey markets in China that refurbished and replaced components (which, legally, make them non-original parts).
Overall, the sad thing is that I agree with him on the general right to repair argument but I feel like he purposely misrepresents certain things to garner sympathy from the right to repair "movement" and I feel like that hurts the movement as a whole. I feel the same way about Linus Tech Tips and their mischaracterizations. If your argument is sound and your principle is strong, you shouldn't need to do that in order to make your argument.
But lying is a pretty big claim, and not that I've seen all his content but I've never had a reason to believe that he has intentionally deceived people on any of his public platforms.
I'd be happy to see an example where you believe he did.
Like?
Not in the least. If anything, this will HELP his business with people who purchase parts then discover that they're not actually capable of doing the work themselves and turn to him to do the work with official parts they've already purchased.
The vast majority of people might be able to do the repairs themselves - eventually after hours of frustration and fear ("I just killed my phone!") and after purchasing additional equipment they don't normally have, just as the vast majority of people could eventually learn to do the same technology-related work that many of us here make livings on.
The always-DIYers fraction of a percent are not the customers anyone's looking for. The vast majority that are willing to pay to have someone else do that hard part are the customers everyone's looking for. It's like plumbing - everyone CAN do it, few want to do it themselves (and take on the risks).
>Customers join more than 5,000 Apple Authorized Service Providers (AASPs) and 2,800 Independent Repair Providers who have access to these parts, tools, and manuals.
AASPs and IRPs do NOT get access to 'tools, manuals and parts'. They get access to batteries and screens at significant markup and repair manuals that say "mail device to Apple" in case of other defects. Yes, AASPs are Prohibited from component level repair. AASP/IRP can not replace a charging port, its that bad.
But I get to buy original display from Apple so its still good? Well, Apple will sell you display assembly at the cost of Fully working second hand device.
>By designing products for durability, longevity, and increased repairability
They had to set Sarcasm Generator all the way to 11 to write this.
What this is is Apple getting scared. They can smell losing their long battle against Right to Repair and are trying to make smallest steps possible giving appearance of caving in.
These aren't dealbreakers for the end-user though, and in a lot of cases the problem with authorized repair isn't the cost but availability or having to ship your device off. Being able to do the repair yourself (even if still paying a markup on the part) is still a welcome improvement.
"Tools and manuals" would most likely include tools or solutions to legitimately override any linking of parts to its original phone, so you can finally replace screens or Touch ID/Face ID sensors.
Apple does not do component level repair because they want to push new devices and at reluctantly sell parts at obscene profit margins. That does not imply component level repair is not economically viable. It only implies that Apple is that sort of dinasour which Silicon Valley is supposed to disrupt.
Ever heard of mailing your phone in for "major repairs"? Why do they need to do 'component level repair at every retail outlet"?
(See https://www.reddit.com/r/apple/comments/acqwut/do_you_know_w... and more recent reporting on CSAT Solutions's incompetence, poor incentives, and very high turnover).
See https://www.reddit.com/r/apple/comments/acqwut/do_you_know_w...
Parts are available - yes. Screens, modules, etc. Tools are available - sure. Pentalobe screwdrivers, etc. Manuals are available - yes they are. You call their quality sub-par, but none of that is a lie.
Component-level repair is probably prohibited by AASPs because it'd have very variable quality outcomes compared to module swaps, and they're putting their name to the quality of the repair.
If it's self-service repair; then Apple's name is not on the quality of the repair, that's 100% clear. Apple's name is, however, on the quality and availability of the parts, instructions, and repairability.
I feel like (especially on the Internet) it's pretty easy to deliberately mislead, and then when people call out a statement as BS, it turns into this game of "But see, screens are parts, a screwdriver is a tool!" Yes, I understand Apple is not technically lying here, but they are deliberately misrepresenting the repairability of their products.
It's almost like that game kids play of "I'm not touching you, I'm not touching you" when they sit half an inch from their siblings to annoy them.
More people are catching on, but we need more still.
Here[1] is a discussion about how Exxon uses paltering in NY Times ads in contravention of NYT's claims that they prevent misleading ads.
Here it is in context:
Exxon’s ad in The Daily used a common climate misinformation technique called “paltering.” No individual sentence was 100 percent false, but together they created a misleading impression of the company and its climate efforts. If the Times’ fact-checks are only legal in nature, paltering would easily and always slip through. Oil companies would always be able to pay the Times to misrepresent themselves.
Apple is not technically lying, but they are being deceitful.
It's about the bigger picture - the purpose of the communication. As much what it leaves out as what it leaves in, instead of it's technical correctness - the press release fits into the definition of propaganda.
https://en.wikipedia.org/wiki/Propaganda
>Propaganda is communication that is primarily used to influence an audience and further an agenda, which may not be objective and may be selectively presenting facts to encourage a particular synthesis or perception, or using loaded language to produce an emotional rather than a rational response to the information that is being presented.
Lie
Deceive
Misrepresent
Prevaricate
Equivocate
PalterIt‘s funny, when I started reading your text I first assumed that “so gross a misrepresentation that your average person would have a completely different view of the reality of the situation“ was actually in reference to people expecting and clamoring for parts enabling component level repair in a move targeted at, well, just anyone who bought an Apple product.
You see, from my point of view your sentence makes sense in the completely different direction.
Can you understand that viewpoint? I can understand yours, I can understand your disappointment, but it also seems quite weird to me to expect Apple to provide component level repair capabilities to consumers.
Apple could have easily been very straightforward in what they are doing, in a way that leaves no ambiguity regardless of what your personal viewpoint is. The fact that they expended more effort to make the reality of the situation less clear leads me to conclude they were deliberately misleading.
That's a deflection. Apple _chooses_ to put their name on those 3rd party repairs.
Therefore bringing up Apple attaching their name to the repair as a justification when someone is criticizing the AASP's design is a deflection.
You're right, this gets to the heart of the way manufacturers exert control over goods after sale. Apple is far on the restrictive end of the spectrum regarding consumer electronics. [Insert your own speculation about business reasons behind the obviously deceptive and incomplete public justifications here.]
>Would it be fair to say these changes are primarily to get ahead of legal concerns
Yes, nakedly so.
>any tangible gains are vapor?
Anyone with passing awareness of Apple's previous aftermarket repair stance would have to be blindly optimistic to see this press release as anything but expanding the customer base of a program that let select shops do a limited number of fixes, often at might-as-well-buy-new cost of goods.
I don't mean to be standoffish to people like yourself that don't have the context. But when it's just us chuckleheads talking shop on the internet, I'm no fan of the people who are informed on context kidding themselves that PR statements shouldn't be read as critically as possible.
Somehow that doesn't feel any better than a lie though.
It's my device. Apple can suck it.
I totally get that Apple is constantly under seige from scammers, knockoffs, etc. Not my problem.
Further, setting up official spares channel would likely resolve 90% of fraud by fullfilling a definite need. No diff than acceptible streaming moots most demand for pirating.
Lastly, I'm fine with self repair requiring an official factory reset, or whatever, for stuff dependent on the secure enclave. Like rebinding FaceID to a new camera/display assembly. A fair tradeoff between security and convenience. So I can repair my phone now, suffer with entering PIN, and then make a quick stop at a Genius Bar later, at my leisure, to reenable FaceID. With so many third parties trying to pwn Apple gear, I totally grok this precaution.
Trying to think of exceptions... Can't think of any. Maybe the Sears & Robuck kit houses?
My father bought us a kit computer. An off the shlef equiv unit would have been cheaper. We paid extra for the priviledge of self assembly.
It will curb the problem certainly, but I think 90% is a bit optimistic. More people than you think would elect to buy the cheapest part they can find, regardless of quality. It’s why those dangerous dirt cheap chargers sold at gas stations, Aliexpress, Wish, etc that lack safety circuitry continue to sell in large quantities.
Electronic replacement parts should be much more tightly regulated so that the worst junk can’t even be imported. I think it’s fine that third parties make replacement parts, but there should be a minimum bar of quality they’re held to.
I'm for any measure that pushes back on planned obsolenscence.
Except the M1 Air did improve battery repairs, and the M1X Pro. Apple Watch Series 6 has fewer finicky seals. The only move in the wrong direction has been locking parts, and it looks like this is the fix right here?
It's sure weird the quality of the of comment you can get away with if you're bashing something unpopular around here...
Those kinds of repairs are incredibly difficult (I've done some myself). There are very few people I would trust to do it right, and it's hard to know which repair shop to trust. If Apple put out manuals and components for those kinds of repairs, I can imagine the number of botched repairs skyrocketing, and the resale value of the phones diminishing significantly.
I think there's a balance to strike: you want easy repairs to keep phones going for a long time, but you also want people buying used phones to not worry about getting a frankensteined phone that will last 2 weeks before dying. Only by having high trust in the second hand market do you actually get phones that get used for years and years rather than staying in a drawer or getting trashed when people buy new ones.
I would even support having ID-tags on all components and having them bound to the phone, as long as anyone can buy original replaceable components from Apple at a fair price, and that anyone can do the binding procedure themselves.. including moving components from one phone to another. You should be able to see the history of all the components in the phone, so you have some idea if a third party repair shop just moved an ID chip from an old original battery to a new unoriginal one, or used a really old original battery.
I've experienced several times that screens and batteries you get at third party repair shops die/break much faster than the ones that come with the phone. Why is that? Is it really better to use brand new electronics that will be trash in a few months, just to extend the life a bit?
If you're going to replace the battery and screen, you better be damn sure that the phones lasts 2-3 years or more, because you're buying brand new parts, constituting a large fraction of the rare and expensive materials used by the phone.. so it's not that much better than just buying an entirely new phone where all components could easily last 5 years if you treat them well.
But as you mention, the associated labor cost is prohibitive even for Apple. So who exactly is component-level repair of iPhones a good option for? It seems that it's more of an ideological position than a practical repair technique.
Nah. If you know what's broken (which is often a cheap multimeter test away given you have the right schematics/boardview files) you can totally get by with a cheap hotair (858D-style clone for $60), a decent soldering iron (even a dinky TS100, $70), and some decent miscellaneous tools and supplies (tweezers, flux, solder). This is equipment anyone that does any sort of electronics should already have. And likely equipment you'll find at a local hackerspace.
For 01005-sized SMD passives you'll most likely also need a cheap binocular microscope (an amscope on a gooseneck for $150 will do), but you can totally do 0201-level stuff without one if you have good eyesight.
It gets a bit more expensive if you're doing BGA swaps from donor boards because you need to reball them, but it's still easily all within a $1k budget for all the tools required. But hey, if Apple just allowed you to buy their BGA components new instead of people having to use donor boards, this wouldn't be needed.
Component level repair is not voodoo magic, you just need practice and a steady hand. Equipment is cheaper than ever. Pretending it's out of the hands of an average curious hacker is playing into Apple's bullshit about how magical and integrated their devices are and that therefore they're the only ones that can possibly work on them.
I think there's much more people that are somewhat inclined to learn these skills and that have access to such equipment than you think. And plenty who don't work in any industry related to electronics that just happen to tinker with electronics as a hobby and effectively have gotten very proficient with a soldering iron. Don't underestimate curious hackers from places where fixing your own equipment makes economic sense.
For me, disassembling my iPhone and replacing its battery was much more difficult than any sort of component-level repair. So if we're letting 'consumers' do that, why not let them also try component level repair?
We don't expect this level of detail from any other industry, even when they are required by law to provide repair information. Toyota doesn't give information on how to weld damaged engine parts, even if it's a technically feasible repair. They don't do this repair themselves, they replace it, so how would they be expected to provide this level of detail?
> none of them would be accurately described as "consumers", or even "DIY-inclined consumers".
I'm assuming that nearly every single one of the people in your first quote, got there by starting off as someone described in your second quote.
That doesn't mean that the superset is comparable to the subset.
(1) Component level repair is done daily by multiple repair shops. Apple not doing something doesn't make it impossible or uneconomical.
(2) Competition and availability of parts/tools/manuals will bring down costs. Apple forces suppliers to not sell parts to repair shops driving up acquisition costs for parts.
(3) If someone still doesn't want to use a third party repair shop, they can take it to Apple.
(4) Labor prices vary throughout the world. Smart people exist everywhere.
Lets focus on the real issue - reducing e-waste and promoting longer device lifetimes via repair.
I'm sure Apple has designed the electronics really well, so there is no complaint there. But they're still using normal components in a normal circuit doing normal things. At the electronics level, a competent tech can diagnose and fix/replace faulty components with some working knowledge of electronics and a curious mind. Like with anything else people get better with experience so there may very well be a difference in the amount of repair each individual repair shop can do.
As a society, our final goal should be to reduce e-waste and promote longer device lifetimes through reuse and repair in all industries.
Who is we? Experts? Or consumers repairing their own devices? For the latter, people absolutely do need repair procedures. The first stop for most people is a site like iFixit -- a site founded on the need for documentation to repair an Apple laptop.
While we certainly need to be mindful of e-waste, I'm not convinced that component-level repairs are unquestionably a net benefit to society vs module-level repairs. Process efficiency, shipping, warehousing, packaging, materials-used, and the environmental controls in place have huge environmental impacts as well. The total environmental impact is much more complicated than the board itself.
I understand and share the desire to tinker with and repair anything regardless of complexity. However, as someone who also produces products, I also think that the law should be reasonable in what it forces me to do when I create something.
>I understand and share the desire to tinker with and repair anything regardless of complexity. However, as someone who also produces products, I also think that the law should be reasonable in what it forces me to do when I create something.
Sorry, but the environment comes first. The point with right to repair is to remove the artificial restrictions on expert technicians so they can service consumer electronics.
Our missteps with recycling programs are a good example of this. As municipal recycling programs grew with a singular goal of increasing recycling quantity, many cities (like my own) decided to legally require recycling. This increased the quantity of the recycling, but decreased the quality. Eventually the quality got so low that third world purchasers started dumping it in the ocean. So, in an effort to save a bottle from being sequestered carbon in a landfill, we instead shipped it halfway around the world to become ocean pollutant.
Now, the recycling demand for some types of material has completely dried up and some cities have nowhere to put the recycling other than the landfill. So in effect, they’re burning more diesel to drive two trucks to the landfill instead of one.
The same experts who were urging everyone to recycle in the 90s now agree that we’d be better off if the people who didn’t wash out their peanut butter jars didnt recycle. “More recycling = more better” ruined it for everyone.
All I’m saying is be careful not to be focused on the single dimension of component-level repair in this case as well. Good intentions to improve one variable can backfire if it doesn’t consider its effect on the entire lifecycle.
It isn’t hard to imagine a similarity disastrous situation if tens of thousands of sweatshops started dumping flux and solvents in their rivers, when Apple may have a more environmentally controlled process in spite of a modular approach to repair. Just because something is labelled "recycling" doesn't guarantee that those processes are lower impact than any alternatives.
I agree with the the public's right to repair, in that it compels companies to share the same repair parts, procedures, and tools that the company itself uses. But you're asking for more than that, which I think is unreasonable, and a misguided hill to die on, particularly for environmental reasons. If component level repair of iPhones was more accessible, you won't see this cottage industry flourishing in well-regulated high wage countries with strong information industries. This is high-skill labor intensive work. It will happen in low-wage countries with skilled workers, many of which have horrible environmental protections.
>All I’m saying is be careful not to be focused on the single dimension of component-level repair in this case as well. Good intentions to improve one variable can backfire if it doesn’t consider its effect on the entire lifecycle.
You can only improve your model from past data. When it comes to major policy initiatives we are getting better at many things every passing decade. We only have to measure outcomes when it comes to childhood immunization, poverty, childhood mortality, healthcare, etc, etc. All of these were far far more complicated to execute than right to repair.
>It isn’t hard to imagine a similarity disastrous situation if tens of thousands of sweatshops started dumping flux and solvents in their rivers, when Apple may have a more environmentally controlled process in spite of a modular approach to repair. Just because something is labelled "recycling" doesn't guarantee that those processes are lower impact than any alternatives.
It also isn't hard to imagine things going well, and as long as we're imagining I prefer to be positive rather than negative. I am not only talking about recycling - but also reuse and repair. Devices are ending up in landfills because companies refuse to let repair shops do their job. This is why we need a right to repair law.
>I agree with the the public's right to repair, in that it compels companies to share the same repair parts, procedures, and tools that the company itself uses. But you're asking for more than that, which I think is unreasonable, and a misguided hill to die on, particularly for environmental reasons. If component level repair of iPhones was more accessible, you won't see this cottage industry flourishing in well-regulated high wage countries with strong information industries. This is high-skill labor intensive work. It will happen in low-wage countries with skilled workers, many of which have horrible environmental protections.
If things were open and available, you'd see experts from all walks of life - smart teenagers working on the lower hanging fruit (replacing buttons, screens, fixing charge ports etc) for extra cash on the side, older people who were left out of the labor market, etc, etc. I see immense potential. If specs were open it would be much easier to design an automated diagnostic tool-set to reduce the time-cost in evaluating which component has failed, etc, etc.
I see regular people discuss complicated car repairs about their alternator or fuel injector or vacuum lines, and this is only possible because the components are not a mystery. We have entire generations of people who grew up knowing for a fact that a car has components that can be repaired by experts. With consumer devices we have an entire generation that grew up thinking of electronics as blackboxes that you don't touch because you can break them and then its impossible to repair them, etc.
As far as the point about high-skill labor - no that is not necessarily true. It would be easy to develop tools to pinpoint the location of failure. Not only that, if I was a repair shop I'd replace the customers broken device phone like-like with a repaired one and then send the repair to a 'bulk repair' service which can then farm out the repairs based on complexity and other factors. Its very easy to imagine a system that CAN work, just as you say its easy to imagine a system that CAN'T :)
Cmon! We've solved much much harder problems as a society. Heck we've solved the same problem when it comes to repairing cars. I know plenty of repair shops who I trust to repair my car. We've solve the same problem when it comes to trusting someone to save our lives - doctors.
And if someone is still unable to find a repair shop they can take their device to Apple as they've always done. Its all about more choice.
Lets focus on the real issues, rather than distractions. We should be pushing for less e-waste, more repair in all industries.
Then you are extraordinarily lucky or possibly just too ignorant about cars to know when you're getting ripped off. Repair shops frequently rip people off and is not a solved problem.
> We've solve the same problem when it comes to trusting someone to save our lives - doctors.
We also have certifications and laws in place to protect people from entrusting their lives with someone who is saving our lives. No such requirements exist for a phone repairman. The AASP program is one such protection in place but is derided by that industry as being too expensive and not good enough.
I'm not suggesting that we need to elevate the standards here, but to suggest that this is a solved problem is disingenuous. It's not solved because it's not that important in the grand scheme of things.
It's not reasonable, though. Repair shops are notoriously shady because it depends on someone with generally lesser knowledge to trust a stranger to diagnose and fix issues for you. How are you to know that the repair they are suggesting is necessary? For a phone sure, you can clearly see that the screen is cracked and needs replacement, but what about less visible issues? It's a matter of trust with zero oversight or accountability.
> In any case, I don't understand what your comment has to do with right to repair.
I'm pointing out that it's not a solved issue. You're framing it as if it's uncomplicated or lacks nuance when it isn't. I think we need to very clearly define what "right to repair" means if you're going to ask me if I'm for against it. The problem is that you can ask ten different people what it means to them and get ten different answers.
I'd say I'm pro right to repair in my personal definition of what that means, but I know for certain that it's not the same as others. I'm tired of 'movements' that don't concretely define their goals or purpose, particularly when it comes to legislation.
To me, its actually very good that people have different opinions on 'right to repair'. Why do you wish to homogenize the term? There should be multiple voices at the table, including ones from the industry. I don't know what you mean by "don't concretely define their goals". Its possible you haven't gone out of your way to look but they are clearly defined here:
I dislike terminology that guides people towards dichotomies that aren't really there. You're either for repairing or you're against it. You're pro-life, or anti-life. You're pro-choice or anti-choice. You're for black lives mattering or you're against it. These aren't real dichotomies but it's still used as a political tool to ostracize and shame people for holding positions that differ from your own, and are sufficiently nebulous enough to avoid real scrutiny, because you can always redefine what it means to suit what is politically convenient.
"I am for right to repair and anyone suggesting Apple is correct to be anti-repair because 'it's hard to know which repair shop to trust' is the one being disingenuous."
The way you structured this sentence already makes presumptions like Apple is definitely anti-repair. This may be your assertion but you've already framed the argument around this being absolutely true, which is disingenuous. You've created a false dichotomy.
Apple has publicly lobbied against right to repair legislation. They purposefully go out of their way so repair shops don't have parts to service customers. Okay, maybe that's your typical hard-nosed Corporate America(TM) business style, but they have very clearly chosen a side. I don't know how much you're following the right to repair movement. Are you deeply involved and following the news around it or are you simply wishing to have a general conversation around it?
If an original Apple screen cannot be purchased on the open market, how do you know it's marked up?
This was my take as well. They might now something about an upcoming bill that everyone else will learn in 6-8 months :-)
It may depend on the territory and the specific AASP but this isn’t universally true. This is understating what AASPs have access to and the types of repairs they can carry out.
Not to unduly support Apple though - they are admittedly very restrictive on all this.
"Look here, we do repairs and such! No laws needed! We regulate ourself just fine!"
I have found iPhones to be the most repairable compared to the other smartphone brands I've repaired. Macbooks are a different story, but I see Macs and Macbooks as a different type of product compared to a PC which is modular by nature since the first IBM PC clone.
Some non-Apple parts for iPhones are terrible, so it's nice to have the option of genuine parts though it's not going to be useful if it's very expensive.
They're knuckling under in the most Apple way they can
My one criticism of them here has to do with the art style on the images on this page. What's with the weird proportions on the figures? It feels unsettling and inhuman. Apple is arguably the richest corporation in the world. They can't afford to hire a great artist to create an art style that's aesthetic and uplifting and fills people with joy? They have to mimic the bottom of the barrel trendy art style that's god-awful and that bottom of the barrel talentless art students who can't draw love? This is more worthy of criticism to me than them previously borking the repairability: at least that had an understandable financial motive. This is just bad decoration that fulfills no purpose.
https://en.wikipedia.org/wiki/Corporate_Memphis
https://knowyourmeme.com/memes/subcultures/corporate-art-sty...
It genuinely inspires a sense of dread within me. Like my skin is melting and my internal organs are bubbling and dislodging because I’ve drunk acid.
It's like they've somehow managed to make Corporate Memphis even uglier, as difficult as that might be to believe.
That sound you hear off in the distance is Jony Ive, screaming. :-)
I will admit the iteration in this specific article isn't too bad but the style overall just seems tasteless and attempts to be so unoffensive that it ends up being offensive in a different way.
I'll stop ranting about it now.
Very exited to get my hands on the OEM replacements and extend my laptop's life another 3-5 years
I doubt I'll ever find factory original cells again for the 2013 but if Apple sells them I'd consider buying a MBP again.
The more interesting repairs people like Rossman, ipad rehab, and others do can involve IC replacement or circuit trace repair and some of their complaints around sourcing ICs, not just larger assemblies like a display.
This also flows into expertise and tools around such repairs - you need some knowledge of the PCB schematic (in which there's a cottage industry around selling them like http://www.laptop-schematics.com/ ), how to use board rework tools (you need more than just a soldering iron). I sorta dream of a prosumer 'makerspace' for people to do these things but in practice feel like anyone with these skills just asks to use their employer's lab in the off-hours for such things or tends to their own private homelab.
This is good news for at least being able to order legitimate "consumable" parts such as batteries which are difficult (or dangerous) to obtain unofficially, or easily-broken parts such as screens.
Asking manufacturers to stock and sell the individual ICs they use to build products is completely untenable. The number of people who can actually execute such repairs is vanishingly small.
The reason the independent repair shops would want availability of the raw materials is so they can capture the profit of doing intensive manual repairs instead of swapping out a main board in a few minutes.
I have all of the equipment to rework dense PCBAs with small SMT components, and I’d still rather buy a replacement main board in most cases than do a hand rework operation myself. Machine assembly and factory validation is best.
We can settle at not forcing IC manufacturers into contracts prohibiting third part sales.
>Machine assembly and factory validation is best.
You mean like the time Apple "factory certified refurbished" by gluing a piece of rubber instead of reflowing detaching ICs? https://www.youtube.com/watch?v=XaGHcBZjmWA
The problem that Rossman was trying to highlight was that it appears as if Apple goes out of their way to make sure people like him can't get components. As an example - macbooks use a specific chip to control the USB-C charging, and that chip frequently burns out. Until some time ago, he could just buy it from the manufacturer in China, no problem, at like 10c a piece. But then from a certain revision onwards Apple requested a custom version of the same chip from the manufacturer, which as far as Rossman can tell is identical, except the pin layout has been swapped. And of course the manufacturer won't sell you that Apple-specific chip, so now he has no way of fixing a fried chip, other than buying the entire motherboard.
Like yes, I agree, it's untenable to expect Apple to sell you their own ICs individually, but it appears like they specifically swap publicly available ICs for their own versions for no other reason other than to try and prevent repairs. Of course there might be another explanation, but if there is we don't know it.
In any case it's certainly possible the new pinouts enable better routing that could reduce failures.
Besides, how many people are able and willing to do component level repairs on a charging chip that it would be worth Apple's time to reroute part of their boards just to screw 'em?
* this device's battery is failing sooner than designed and should be replaced,
* the first-party warranty would have covered this repair and expired 3 months ago
* the OEM replacement will be $279 + $15 shipping
Upload that to the CC warranty portal and, voila, free $294 statement credit.
Not at all clear from this announcement that they're providing enough tools to unlock that end-to-end scenario -- will consumers be able to download Apple Services Toolkit 2?. It's also really not clear that their partners would be very happy if it were this easy to get extended-warranty coverage; you can imagine Amex exerting some pressure on the Apple Pay relationship if MacBook extended-warranty claims went too high. But it's nice to dream.
I want to hope for the best, wanting this not to be just a PR move, but a genuine effort from someone or a team inside Apple wanting to produce less e-waste, and a lasting devices.
I was watching videos restoring Macbooks from 2007 and was incredible how easy was to serve the most prone-to-fail components and upgrade tech that will eventually get better like RAM. So repair was in Apple's DNA, hope still it is (I'm aware the chance is low).
I will bet despite being counterintuitive easy to repair devices it's good for Apple in the long run. Most people upgrade because of the status that gives you "having the last iPhone", but those cheap 2nd hand devices could be the ideal option for someone to get into their ecosystem for the first time.
As an example, in my country all Apple repair is done by certified 3rd parties and in 2/2 cases the repair work I got back was less than satisfactory. My 2017 MBP arrived with broken speakers after a keyboard repair (obviously) and the iPhone X I sent in for a battery swap started to bulge at the top after less than a month.
If I have the choice to order the components myself I'd rather lose my warranty when I'm close to losing it anyway and just bring it to a person whom I trust with doing a good job.
Now, time to fix software and documentation :)
We know Apple very well now, they'll be expensive af and will give them a reason to keep screwing over third party parts by introducing hardware locks.
Unless I missed something, there is no talk of lowering the price by the cost of labor for, e.g., a $270 screen replacement. So my assumption is that you get to do an amateur screen replacement for the same price while also assuming the risk and liability of messing something up.
I even wonder if this is a kind of counter-punch against the right to repair movement so Apple, et al., can claim, "see, we allow repairs"; while it really just serves to take the wind out of the sails of the right to repair movement in the halls of Congress and the bureaucratic demons in DC.
It's also completely possible that the reason they're selling complete assemblies instead of individual ICs is because a) even they don't replace individual ICs, because it's fiddly, more likely to cause further problems, and requires keeping a stock of a lot of different individual chips, and b) they genuinely believe that there's not enough people who would be able to do that replacement (regardless of willingness) for it to be worthwhile.
Personally? I think it's some of both.
This is not something that Apple decided in a vacuum or even as it relates to the USA. Apple is surely looking at this with the lessons it has learned as it relates to how the EU has been behaving and its motivations too.
Not to belittle anyone, but the upper echelons of Apple and their servant army of attorneys operate from Mt Olympus and have a far wider aperture than most of us mere mortals have, regardless of how broadly we believe we understand a relatively narrow focus like how this relates to goings on in the USA alone.
Monitor in the coming months how much they continue to spend on anti-RTR lobbying. That would be the better litmus test of their sincerity.
Is this supposed to be a human? Someone needs to go back to art school.
That said, anime-style doesn't look realistically human either, but I find it more pleasing than this, which seems to be the exact opposite in proportioning (tiny heads, huge bodies).
Right now some propaganda copywriter making a living churning out manuscripts for anti-right to repair lobbying just entered the job-seeking market.
Will a consumer be able to buy a screen replacement and give it with the broken phone to a third party repair shop to have them do the repair?
Will Apple allow a mom and pop (not apple-authorized/certified) repair shop to buy these parts in bulk to offer repair service?
As you guys may be aware Apple has been doing everything possible to screw over third party parts. So... now that they will sell OEM parts officialy (and probably quite pricey...) I'm kinda scared that repairs will become even more expensive.
Hope I'm wrong.
[0] https://en.wikipedia.org/wiki/Electronics_right_to_repair
Also, the are only doing this now because litigation and legislation in several countries and locales are forcing them to.
Rant out...
Either way, this appears to be great. Looking forward to seeing how this plays out!
You’ll see one in every shopping mall, and while franchised ones won’t be much affected, smaller shop should benefit from from wider access to parts (no need to get accepted as a repair shop for instance)
Good for them for getting on board before a court ordered them to change their behavior, but let's not pretend Apple wanted to do this.
What this did for me? Four days ago, I dropped my phone (again) and the screen broke (again) and this time when I had the option of choosing a genuine iPhone screen or a Chinese knockoff, I ordered the knockoff.
Yes. Apple will loan you a special machine to pair screens, TouchID fingerprint sensors, and other things to logic boards. The machine is never your property, but theirs.
Auto manufactures legally have to make parts available for 10-20 years due to recall potential. I used to work at a manufacturing plant that made auto parts and sold them to Ford and Chrysler. The big motor companies HATED this because it cost them so much money to pay manufacturers to make 10 year old parts. It was almost always a net loss for them.
So will there be legal requirements for apple to continue making parts available, even if it’s a net loss?
Maybe that's why some parts haven't changed in several decades. IMHO that's a good thing.
Second of all, if a 10-year-old computer crashes and burns, its user loses some data. If a 10-year-old car crashes and burns, it *crashes and burns*. Its owners' and other people's lives are at risk.
Suggesting that computers (and related devices) should be subject to the same kinds of regulations doesn't have much of a solid foundation without the same dangers.
This is how their "Independent Repair Program" works (or used to work, I dont keep current).
Apple now allows and backs right to repair on paper. People are gonna buy cheap non-OEM parts anyway.
The next step should be to allow others to create compatible parts when Apple decides to drop support entirely. I doubt they would though, that's why they've locked parts to specific motherboards.
Yes, it is subject to parts availability, but they’ve managed to repair quite old iMacs for me in the past.
Then they can use this to deny warranty coverage for repairs done by third parties without their accreditation.
It doesn’t matter how or why we got here and it doesn’t matter if it’s only a narrow scope of products to start with, this is still a huge step forward for Apple. It signals a major course correction that is likely to continue on from here.
(And for those saying it’s not enough - this sort of change doesn’t happen overnight!)
Spontaneous guess: The tools will only work with genuine parts and the genuine parts will be uneconomically expensive.
The reason is you still want to go to the repair provider of your choice, not Apple's proxies.
You can't replace cameras, screens or batteries on modern iPhones without the OS falling apart or breaking a sweat until they are re-signed to the phone by Apple, will they patch that out?
They could also provide a software tool to do so or even have the target's device firmware re-link the part at first boot (potentially checking the serial number of the source device to prevent iCloud-locked phones being used for parts).
well done Apple! (assuming there are no exotic tricks in the small details)
But we’ll see
So what is the hardware backdoor you are referring to?
> Isn't any hardware a "potential" hardware backdoor?
I don't know. Is this true of open hardware? I mean, there could be a backdoor, but it would also be practically possible for qualified people to find it, right?
Be kind. Don't be snarky. Have curious conversation; don't cross-examine. Please don't fulminate. Please don't sneer, including at the rest of the community.