Sadly in the UK I guess we won't get the benefit of any new EU legislation to address this.
To their credit they did send me a reply saying my account had been cancelled and I never spoke to anyone on the phone.
But I immediately cancelled with card after I tried to cancel the subscription. I misread that and thought I'd cancelled, then got stung with a bill, but they didn't send as they couldn't take payment. So I retried to cancel and realised what had happened... I think the most annoying bit that that you can _try_ to cancel on their site and then, after answering several questions (are you sure if we offer X or Y), several pages later, they tell you that you need to call them (IIRC the wording if you skim read it almost makes it sound like you _have_ unsubscribed.
For a 'hip' beer company, I was surprised at how baroque it seemed.. I refuse to recommend them to ANYONE, even though I actually quite liked the beer.
A big selling point for companies for a while was quick answering of calls. My bank has genuinely answered faster than 999 (our 911 equivalent) on occasion. Although during COVID hold times have gone up dramatically for some reason.
But because they offered a free month to wine52. Easy to sign up, phone up to cancel
Of course you could argue that the EU might do it one day, but you could say the same about the UK.
That being said I thought it already was against UK law. Maybe I got that wrong, or there are loopholes around it, or its just not heavily enforced. Who knows
Do you have a regulation reference by any chance?
Gesetzesänderung des § 309 Nr. 13 BGB vom 1. Oktober 2016