I agree that "RSS" is not an intuitive name, but the article is making this into a bigger issue than it is. After all they are only changing the link. :)
I wholeheartedly disagree - getting the terms right is SO important. For instance, I was about 2 yrs late to blogging because the word "blog" just confused me, but I jumped right into podcasts because I knew exactly what it was just from hearing the word.
Blogging is not something to be late to, 99% of the blogs are not worth reading, including mine.
Getting terms right is one thing, but many sites already have such terminology. i.e.: Follow this post _link_
We already have feeds, might not be the best but at least it's more accurate than "RSS".