BEE editor is a part of Growens.
I believe key to the business model is upsell to other Growens services (MailUp, Datatrics, etc.)
And your usage is probably going to ingested by Datatrics (their marketing predictive platrform).
And your usage is probably going to ingested by Datatrics (their marketing predictive platrform).
Similarly with our embeddable visual builders: you can get started completely free of charge, then move up to a paid plan when you need more. And with this product there are actually many that "need more" from the get-go, so they get in touch with our sales team to make sure that the product is a good fit, do a proof-of-concept at no charge, and then go live.
Some more thoughts on being product-led here, if you are interested, here: https://www.linkedin.com/pulse/product-led-vs-product-focuse...