I think when you say it like this it makes a lot of sense. I'm not a JS dev, that's not my world, but I do understand building primitives for a given audience so if that's their target market makes sense. I just think as they try to battle AWS and explore wider demographics they're going to need to accept some of what that requires. CloudFlare isn't a slick brand like many of the startups around today in JS land. They're playing a different game as a public company so feels like wider adoption is going to require something more.

But saying that, I love when companies push the boundaries and CloudFlare are doing that. Conforming to the norms is just becoming another boring IBM like machine.