The benefit is that it (allegedly) improves your search results. If someone in your social circle +1'd something, it affects your search results.
If you were designing a search algorithm it does not seem like you want want to give much weight to an embedded easy approval button (reddit, digg, +1, like, etc.) compared to something that requires more investment of someone's time and thought, like making a del.icio.us bookmark. I mean, half the time you have to go try to remember what your password was, then have them send you a password reset mail, then re-login -- now that's a bookmark I care about.