All wireless carriers offer huge incentives to come to their network. Because there’s a lot of friction for people to change.
Offering generous trade-in programs is just part of the same tactics. They’ll make just a tiny bit less profit, but it’s way better than seeing a customer go to somebody else. The cost of a cell phone network is dominated by capital investments.
I can do math. It looks like you can’t? Because it’s really not hard to take the regular price of a phone vs what you get after incentives and compare which one is cheapest. And then do the same with plans and compare those with prepaid.
I see prepaid plans for $40+taxes and fees for prepaid and they don’t offer what I want, for which I pay $55 after all taxes and fees.
So for around $10 or $240 more over 2 years minus $350 in trade-in, I get the plan features that I want and the phone that I want. IOW: I get a better deal all around than what I’d get with prepaid. Financially and feature-wise.
Would you please care to explain me how I’m the dumb one here, because I clearly don’t get it.
As for that tacked on charge: the guy in the store obviously added it without my permission to pad his commission. I hate it too. It took me 5min on the phone to get it reversed. I already wrote that it was orthogonal to the concept of getting a better deal vs buying straight from Apple, but somehow you didn’t get that.