His app could have had a working version on the store in 2 weeks, if he'd really tried. It would benefit from further work, but would have proved his point.
Instead, he got dazzled by how much work the -best- apps take and gave up. It's like looking at a guitar and realizing how much work it takes to become a rockstar, and just giving up before you've even picked the thing up.
Most people aren't rockstars, and most apps don't hit #1 on -any- list.