Indeed, this article (despite many incorrect facts about the process) is right in that this is just a vocal minority 'screeching' to get the message out there to anyone willing to listen. The absolute majority of the population, or at least adult population, will always choose the path of least resistance - they just wants to live, work, avoid hardship, and partake in dopamine-inducing activity every day. There's a reason Google and Amazon are trillion-dollar enterprises and Hulu still has an ad-supported version that 70% of people choose[0] - people don't value privacy at all when dealing with these faceless companies. Society has always shifted the level of privacy they accept (think taxes, audits, search & seizure with probably cause), and this will just be another shift that people accept so that they continue on with their lives while not sacrificing any of their valuable time.
0: https://variety.com/2019/digital/news/hulu-ad-supported-subs...