Well, a not-great but plausible answer, maybe -- companies make changes, both good and ill, because they're panicked over PR fiascos all the time. From all appearances, MasterCard announced those policy changes because of PR pressure that was put on them by "Exodus Cry," a fundamentalist Christian anti-porn activist group. OnlyFans may have calculated that their best bet was to knock Exodus Cry off their hashtag-save-the-children pedestal.