https://www.nytimes.com/2020/08/05/realestate/master-bedroom...
L'oreal is stopping using the term "whitening" and "fair" in their products.
https://www.cnn.com/2020/06/27/business/loreal-removes-word-...
Don't forget "master/slave" used in general computing terms, beyond "git branches."
https://www.nytimes.com/2021/04/13/technology/racist-compute...
It's happening in the wine industry.
> The Court of Master Sommeliers, which "sets the global standard of excellence for beverage service within the hospitality industry," will stop using the term "master sommelier."
We must purge those words from all of our vocabulary in all contexts, for they can only mean one thing.