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With every sentence I read, I kept saying "quorn. quorn. quorn." and it just kept applying more and more.

The problem with Quorn [0] is that it's only just acceptably tasty. People looking for price will just buy rice and beans and oatmeal, and people looking for taste will buy meat or tastier, more modern meat substitutes (think Impossible).

[0] https://en.wikipedia.org/wiki/Quorn

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As someone who was brought up vegetarian but later ate meat occasionally, I personally prefer the taste and texture of Quorn pieces, mince and sausages. I’ve never tried the stuff that tries to more directly imitate meat though. More generally I find the rise of vegan foods that try to emulate the taste and texture of meat quite disappointing, but they’ve pushed good vegetarian food out of many menus.

Yeah. I wasn't familiar with Quorn, but it does sound like what I'm talking about. You don't think we'll ever be able to improve on Quorn?

(I personally find Quorn OK, but I'm not a fussy eater.)

I am hesitant to say it will never happen. On the other hand, Quorn has been on the market for a surprisingly long time, and AFAIK has not made any leaps in quality, so I don't know if it ever will.

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