> that betrays its user, is a self that betrays itself.

And cloud computing are corporations that take your self away from you.

And that was always going to happen. And people have been fighting that idea in the shadows for a while.

This issue is just bringing it to the foreground in a most intense way. "Think of the children."

They are coming for your self. They will take it. There's not doubt. There never was. Your self is too valuable and you've just been squandering it anyway.

Eventually you become Apple. Unless you start resisting, but that's hard. Just slooooowly warm the water. This froggy is fine. Nice and warm. Just don't touch the bottom of the pot.