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I think the play to forcing Apple to support RCS is the privacy angle. E2E encryption on regular text messages? That should be what Apple is about. If Apple answers that the solution for privacy is for your friend to buy an iPhone, they need to be called out.

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> If Apple answers that the solution for privacy is for your friend to buy an iPhone, they need to be called out.

People have been trying to call them out for this for quite a while. Apple hasn't created an iMessage app for Android because a large part of their business relies on ecosystem lock-in, and they won't implement RCS for the same reason.

You may have missed the latest news. They’ve walked back from privacy, if not yet explicitly in their advertising.

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