What’s your product/SaaS?
on the other hand, aren't tech savvy customers harder to sell to? they are much more selective in what they are buying because they can figure out things themselves. it would have to be something that they don't want to do that they would be willing to pay for.
sounds to me like an uphill battle either way.
yes on the tech-savvy VS non-tech savvy I think there are pros and cons. Of course it also depends on the amount of solutions available to the users. I might be suffering from the "the grass is always greener on the other side"