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"No, this is Netherlands only since this is easier for GitLab Inc. to do. We have more team members in the Netherlands and we got accepted in the local European Blue card program years ago (after a business plan review by the government, it wasn't trivial at the time I remember)."

Normally a work visa requires a local "visa sponsor" or employer so Gitlab would only be able to offer relocation to countries where they have a fiscal presence.

Frankly, I can't provide a detailed answer to those questions.

This tweet from GitLab's CEO provides some additional context: https://twitter.com/sytses/status/1417617071353991169?s=19

Its objectively better then most? Is this even in contention?

Yes. It's not only not something "objective", it also has nothing to do with the reason why it's it.

Founder is dutch, most people are in NL, probably