Who's the target audience for this crap? A bunch of Hacker News-esque weekend projects that get a bunch of PR from Vice, WSJ, Verge, etc. every time they release something. Just seems like a team of copycats stealing hackathon ideas, giving them a slight twist, then calls it art and journalists fall all over themselves for it.
You won't see these publications writing about similar projects on HN, because they're not called "drops" (lol) and doesn't have an edgy site. Maybe I'm just jealous of their success, I just don't think it's noteworthy at all.