Unfortunately this is a network effect lock-in.
Content creators need to be on YouTube because that's where the audience is. Viewers need to use YouTube because that's where the content is.
Content creators need to be on YouTube because that's where the audience is. Viewers need to use YouTube because that's where the content is.
YouTube provides easy, great advertising revenue. But as individual channels develop their subscriber base, YouTube's role diminishes.
Viewers/subscribers find it easy to "juggle" multiple apps. People just needed a reason for alternatives.
Viewers largely don't care what platform your content is on as long as they can know it exists (link) and can easily consume it without jumping hurdles.
I don't care if I watch something on Youtube or Vimeo as long as I see what I'm trying to see.