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Well, maybe is about time to stop feeding the beast. I get it is a fair complaint. But what about not uploading stuff to youutube in the first place if it is so hostile to content creators? Let it be what it is supposed to be, a giant repository of corporate, advertising-based tacky mass culture.

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Unfortunately this is a network effect lock-in.

Content creators need to be on YouTube because that's where the audience is. Viewers need to use YouTube because that's where the content is.

There are a lot of very busy bees out there right now looking to change that.

YouTube provides easy, great advertising revenue. But as individual channels develop their subscriber base, YouTube's role diminishes.

Viewers/subscribers find it easy to "juggle" multiple apps. People just needed a reason for alternatives.

Does it really still provide great ad revenue? Hasn't that been declining and increasingly restricted over the last several years?

Viewers largely don't care what platform your content is on as long as they can know it exists (link) and can easily consume it without jumping hurdles.

I don't care if I watch something on Youtube or Vimeo as long as I see what I'm trying to see.

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