I'm starting to get tired of this axiom. From where I'm standing, lots of successful products were built around a single novel feature. For Instagram it was filters; for Youtube it was the ability to post a video on the internet; for Google Docs it was the ability for multiple people to write in one document simultaneously?

Perhaps some of those features are broader, or harder to replicate, or maybe the founders were able to pivot quickly—but I'd like to have those more nuanced conversations.