That'd be a good point if there were companies offering the full price model, but unless you want to buy a commercial panel and do a bunch of hoop jumping yourself, you literally cant buy a TV without adware in it.
There is precedent for this too. Amazon Kindles came (come?) with two options - one with ads and one without. The latter cost something like $20 more. That was good!
Having said that, I bought the one without ads and they increasingly, with software updates, devoted greater and greater screen space to the Amazon ebook store. I consider that to be an ad too (and arguably worse because of anti-competitiveness reasons).