During the early 2000's I was part of creating a competitor to Wordpress and Pyra labs (blogspot) in Sweden called blogg.se. The reason it succeeded (read: outgrew both at the time, at least regionally) was two-fold: 1) The platform was available in a language the users preferred and 2) there was a human support crew that answered to questions.
Many years later, I'm happy to see Wordpress thrive – the power of one person's voice is more important than the platform itself. This is how any platform should work: empower their users, not control them.
Localization is mostly a solved problem today but empowering the user and respecting their rights isn't. I hope us developers can help pushing the ball in that direction.