The section on Switzerland is just about how annoyed the government is at their privacy protections.
For example, search the document for "right holder". It's full of this. Rights holders are concerned about this, rights holders are concerned about that... Why does some corporation's "concerns" matter at all? It's mind-boggling. This entire document is just an endless list of complaints from US corporations about countries that aren't playing by their rules. They want the US government to "fix" the other countries so they can turn a profit there.
My own country is an example. The government really likes to copy whatever it is developed countries are doing. Watching how other countries regulate stuff is a great way to predict what I might have to deal with in the future. We created our own GDPR after Europe did it. Telecommunications companies tried to lobby against net neutrality here citing the US as an "industry standard" example.