Capacitive buttons can be 'tuned' (which is to say one can adjust how sensitive they are) somewhat depending on their antenna design and the ambient conditions. What is really hard for them is in a high emf environment (think lots of fourescents and shag carpets) there is so much charge available at your fingertip that even turned waay down they fire with the barest touch, reverse the circumstance like a modestly humid day out in a field somewhere and they are lucky if they can see your finger at all. If you're finger is wet (and thus charge will tend to distribute more evenly around you body) they are nearly worthless.
I recently saw some interesting 'piezo' buttons where they were effectively capacitive buttons but covered by a bit of piezo material so that you had to push on them to get them to activate. But while better in many ways, the cost difference between a button that is just a trace on the PCB (essentially free) and one that has a bit of piezo material in it (even if it only costs 2 or 3 cents) is easily someones salary when you're activating 500,000 devices a day.