You, personally, are not. You, one of a cohort, kind of are.

If i run an e-commerce site, and see the vast majority of my users, but the minority of those that buy stuff, are on mobile and from India, maybe i need to optimise my site for mobile and lower-speed connections? Maybe something is wrong with my payment for specific currencies?

If i run a blog, ans the majority of my viewers come from France, maybe it's time i start writing localised content in French?

You get the gist.