1. From a product perspective, do you worry about relying heavily on Figma? If marketing and design teams move towards different design tools like Invision, or if Figma changes / restricts API access, or decides to move into this same area, I could imagine it could cause issues down the line.
2. From the sales side of things, how do you tackle getting buy-in with three fairly different stakeholders (design / marketing / engineering)? I could imagine the marketing team buying in, but not getting engineering to fully buy-in, causing "success" to rely on inter-office communication, rather than the product itself.
3. On the developer side, how does Ditto handle interactions with other third party libraries or existing code that may also modify text, e.g. using Optimizely to A/B test wording on the page?
Congratulations once again, and look forward to your future success!