This looks really great! My team wanted a CMS but didn't find the budget. We manage our copy in JSON files in our apps, much like this seems to do, so I actually think this would be a very straightforward transition, though we'd need to overhaul our copy keys.
Just need to sell our product org on the UX of Ditto as we would be buying into Ditto as a major part of our development lifecycle.
I see the pricing is just based on users. Do you have any SLAs on the API?