You shouldn't get to excuse safety incidents with "well we wrote it in the manual, it's not our fault, it's on the user". If your users are not actually following the safety precautions you expect, then you clearly did not engineer your product for the real world (which, frankly, is part of the definition of engineering).
With any mass-produced product, you have to assume that your users will not all follow the exact directions. This is the difference between your theoretical user, and your real-world usage.
As far as I know, it's not impossible to design a treadmill that would stop even if the "safety key" is still in. Maybe if it's facing significant resistance, but there is no downward weight on the device? Doesn't really seem like a valid situation for a treadmill, so it should stop. If you want to say "well it doesn't have sensors to detect that!", then maybe it should.
That is just the first thought off the top of my head; I am not a treadmill designer. I would expect people who are full-time treadmill designers to be able to come up with some better solutions.
> I also challenge you to find me a treadmill that wouldn't react in the exact same fashion
Your point may be valid here, but claiming "all treadmills are unsafe, so making unsafe treadmills is perfectly okay and we shouldn't expect any better from a $25B company" is a shitty attitude.