I'm sure that there are many alternatives that would be healthier than alcohol for any given individual, be it exercise, social and economic stability, CBT, vacation, improved diet, better sleep, etc. However, in societies where alcohol consumption is an engrained feature of ordinary life and social interactions, is it even feasible to encourage every person to implement whichever of the myriad of alternatives would be more effective for them?
I would argue that, at the public health level, focusing on a naïve "zero level" of alcohol in favour of the "better alternatives" would at best be ineffective, not the least because the better alternatives can be promoted regardless of alcohol consumption. At worst they could even be harmful, if the encouraged abstinence were to discourage the social events associated with non-excessive alcohol consumption.
On an individual level yes indeed, having 0 beers a week may be provably healthier than having 10 beers a week, all else being equal. And that's the crucial point—all else being equal. Those beers are not drunk in isolation or without context. The individual may enjoy trying craft beer with their partner at dinner, or they may meet some friends at the pub and enjoy some slightly disinhibited laughs together. Could this person enjoy trying herbal teas with their partner? Perhaps. Could their friends meet up for a game of volleyball instead? Maybe. Is it realistic to expect similar alternatives to alcohol in the overall population? Very probably not.