Not everyone is an investor. People who are not ready to invest now should beable to save their earnings withouthhaving to worry about their savings losing value.
You can. It's called a CD. They currently return about 0.8%, which is the max you're ever going to get for a "risk free" investment right now. Anything beyond that is going to be some form of speculative investment. This is precisely why the stock market has become so inflated.