I was surprised not so long back to find out just how much of the proprietary 3D market that Autodesk held. It seems like they own pretty much all of the big, studio-oriented 3D packages I had heard of from 10-15 years ago.

> Autodesk is the Oracle of the professional media world.

Autodesk’s reach in the niche of M&E 3D packages seems far more horizontal than Oracle’s in even databases. It is as though they set out to own all of the competition and largely succeeded – and this isn’t even the area that brings in most of their revenue.