Thus it leaves Huawei, ZTE, Xaiomi, Baofeng, and Samsung to make cheap and unprofitable phones.
It wants to leave Dell and HP and to make unprofitable PC's, etc.
If Apple were really to increase market share in phones and PC's they would do so at the expense of their own profits. It is much better to let the "competitors" stumble on... For instance the zombie OS Android has great value to Apple because if it didn't exist then antitrust regulators would be at Apple's throat -- Apple's real genius is getting all of these other companies to pay to keep Apple out of antitrust court.