Location data is being collected and sold by EU carriers. They just "anonymize" and/or aggregate the data before they sell it. And hey presto, it's suddenly "GDPR compliant". Of course we all know that no anonymized is ever really anonymous, and that aggregated data can be just as problematic.
Couple of sources, in Dutch: https://tweakers.net/nieuws/118145/belgische-provider-proxim... https://itdaily.be/nieuws/infrastructuur/proximus-orange-en-...