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Not really, they are trying to sidegrades or downgrades.

For eg, Regalia first -> millenia; which is a flat out downgrade!

Some yes, a lot of Regalia people are being given Infinia. Like me, when I barely use it (-8

Without the fee or with?

If you can't maintain your revenue by signing up new customers to replace those you lose, you have to keep those you already have, and better yet, achieve some growth by upselling them.

They can’t bring in new customers but replacements, upgrades and downgrades for existing customers are allowed.