But multiple headlines can both be accurate with one being more engaging. These aren't mutually exclusive.
Article about a bank robbery:
"First National Bank Robbed"
"Gunmen Rob First National Bank in Daring Robbery"
Article about a bank robbery:
"First National Bank Robbed"
"Gunmen Rob First National Bank in Daring Robbery"
"Coup Klux Klan: Don triggers mob & rob bid"
[1] https://thepostmillennial.com/nyt-makes-terrorism-story-into...