They also know that their knowledge-base is worth massive $, they sell medical diagnostic tools, text etc. [0]. It doesn't take a Cellular Biologist to connect the dots to notice the huge potential conflict of interest. Controls publishing (on medical topics), sells diagnostics, $ for all this. I'd bet money they own insurance companies. Is it malicious? Who knows. Is it obvious that it could be abused, with certainty.
[0]:https://evolve.elsevier.com/education/medical-insurance-bill...