Adobe has always struck me as a company that understood software economics really well and really early on. They'd make money from proprietary stuff, then give it away before it made an opportunity for a competitor.
Actually, it's probably less the understanding, than the actual acting on it.
I can't confirm whether it's true, but I once read that Microsoft takes a similar approach to the unlicensed use of Windows in less wealthy nations. Even disregarding that it would likely be a losing battle, they'd rather it remain the norm than push people to the alternatives.
I used to work for a company that had a couple of "me too" products that they barely made any money on, but it was worth it to them to block a sale to the competition.
I've often wondered about this claim. I've heard it as well, from many different sources. I could never find a source, every time I've looked, it's a web of "I've heard".
Obviously Adobe wouldn't issue a press release to this effect, but does anyone know where this wisdom originated?
If you do business, you will study the market, those are results of the study.